You probably know that HubSpot is simple to use and adapts according to your business needs and preferences. One of the best things is that it also lets you organize, monitor, track, and grow both your contact list and sales pipeline. Let’s talk about HubSpot integrations.
There is no doubt that HubSpot 2021 is one of the most powerful, comprehensive, and tightly integrated marketing software on the market and puts personalized inbound marketing right into the hands of any business.
In sales and marketing, you often work with different applications and tools to manage your data acquisition, contact management, lead generation, marketing/CMS, sales/CRM, and analytics across different platforms.
Did you know that a great thing about HubSpot is that it works well with other platforms? The company understands that joining hands with other solutions and apps enables it to offer an even better and more reliable customer experience.
You can use these five highly recommended integrations and tools in order to supercharge your HubSpot marketing and sales stack.
1. Eventbrite
For marketers and salespeople looking to streamline and optimize event management, Eventbrite is ideal. This is because it handles event registrations, bookings, attendee and waitlist management, reminders, payments, and notifications.
Note that with HubSpot 2021 integration, it is possible to collect leads into HubSpot. You can track who’s registering for as well as attending your events. You can also communicate quickly with your registrants both before and after the event.
So, the HubSpot integration will help you track those who booked, registered, and attended your event. You can also communicate with interested parties.
2. Seventh Sense
It is worth noting that Seventh Sense allows you to send emails to prospects in a “window” of time, with each email recipient receiving the email at the optimal time. This is based on their past interactions with your emails or website.
You can make the most of this app by combining it with HubSpot. It will directly get email information from your HubSpot contacts. Seventh Sense will analyze the engagement data or information in your HubSpot account and then send an email to people individually.
You know that email deliverability is one of the huge challenges for digital marketers. And the most crucial variable in deliverability is engagement and just tweaking subject lines. This is where Seventh Sense can be valuable.
3. SurveyMonkey
You may have heard of SurveyMonkey. The tool empowers companies and businesses to build quick surveys in order to gather real-time and valuable insights from their database. If you integrate this app with HubSpot 2021, it will give you the chance to create new contacts based on who responds.
You can also sync information collected from your surveys to HubSpot, segmenting your target audience based on their answers.
SurveyMonkey integrates with HubSpot to give companies the ability to get accurate and real-time feedback from customers and prospects. This allows your organization to make more informed business decisions as well as address customer issues and concerns at a much faster rate.
4. HotJar
HotJar is another excellent app that allows you to capture or record user interactions with your website through heat maps, lead funnels, recordings, and surveys. One of the best things is that you can use polls in order to get your customers’ opinions on your offers and products.
Once integrated, note that the information you gather from HotJar will automatically be added to HubSpot data, and give you more in-depth insights into your customer behavior. As your contacts are synced, whenever someone from your HubSpot contacts takes a poll, the app will alert you.
5. Drift
Drift is excellent as it allows you to easily make real-time and meaningful conversations with both your clients and prospects on-site. Note that integrating Drift makes it simple to have your leads live in two separate systems.
Did you know that setting up a Drift bot on your website can significantly increase conversions, lower shopping cart abandonment, and generate pre-qualified sales leads? It also provides instant customer support. The application automatically populates form and chat data into your CRM for sales reps to take reference later.
You will be pleased to know that the Drift chatbot can welcome customers, guiding them throughout your website. Did you know that the sophisticated and fully customizable chatbot can also field questions and make suggestions? It can even slip in a couple of lead-qualifying inquiries on its own.
Final Thoughts
As you can see, HubSpot integrations offer you a seamless, simple, and automatic way to source new leads with higher odds of being converted. However, it is important that you only choose those integrations that meet your business needs and preferences to avoid any complications and clutter.