February 2022

Is Your Website Useful to Customers?

Once you have an e-commerce site running and you’ve made some efforts to be found online and generated some business, visitors and previous customers may not stick around. If your site is a little unstable or a little clunky, you will end up losing people. If the checkout experience is clumsy or confusing, people will…

5 Ways You Can Convert More Shoppers into Buyers

Several things can cause a potential customer to abandon your website and shop elsewhere. Once you understand the website factors that turn people off, you can find ways to fix those things, turning more visitors into leads or paying customers. The best opportunities for improving the user experience lie in page response and page layout.…