User Experience

Design Elements for a Positive User Experience

When considering a positive user experience, you should immediately think of design. Specifically, well-done UX design can help cultivate the optimal user experience. Whether you hire a UX designer or implement these features yourself, every website should incorporate these concepts into their layout. Their design should be the culmination of several elements working together to…

A Guide to UI/UX Design

A Guide to UI/UX Design

User Interface design (UI) and User Experience (UX) design are 2 essential components of a successful application or website. In contemporary times, the internet is exploding with content that is available at the click of a mouse or tap of a fingertip. This means customers have more options than ever for their experiences, so having…

User Interface User Experience

Fundamentals of a User-Friendly Website

Did you know that it takes seven seconds for someone to make a first impression of you the moment they meet you? Well, if you take that same theory of first impressions and apply it to your website, it takes even less time for a visitor to make a first impression of your site and…

E-Commerce Magento Multi-Store

A Guide to Magento Multi-Store

Do you manage multiple e-commerce store fronts? Controlling one e-commerce store is no easy task, let alone multiple. Some e-commerce platforms hinder user accessibility and make managing these stores a nightmare. Within the last year, Magento transformed their platform to accommodate multiple websites or stores. They now offer unique features for business owners operating within…

E-commerce store and mobile device

E-Commerce Store or Mobile App?

Is your E-commerce store struggling to keep up with demand? The mobile age is here and the necessity for fast and effective online stores is increasing. Customers are expecting top-notch customer service and recommendations in every interaction with your business. Do not lose out on profits because your website cannot accommodate the need. Now is…

University of Tennessee

University of Tennessee User-eXperience Lab and 245TECH Announce Collaboration

245TECH can now provide its customers with design, user experience testing, and research within the web development process through collaboration with the University of Tennessee User-eXperience Lab (UXL).  The connection between UT’s UXL and 245TECH’s development environment enables the implementation of positive measurable results so companies can efficiently optimize their user interface design. The web…